When it comes to job searching, platforms like LinkedIn and Indeed are often the go-to for most people. However, if you’ve been tirelessly applying for jobs on these sites and getting little to no response, you’re not alone. The competition is fierce, and the odds might be stacked against you for reasons you haven’t even considered.
Why Your Applications Aren’t Getting Noticed
Hundreds, sometimes even thousands, of people are applying for the same position that you are. This sheer volume makes it difficult for your application to stand out. Moreover, have you noticed the word “promoted” next to many job postings? This is a tactic used to attract even more applicants, increasing your competition even further.
But that’s not the only problem. Many job postings you see on LinkedIn or Indeed may no longer be available, even though they’re still listed. Job postings can linger long after the position has been filled, simply because the employer hasn’t closed it out. Even worse, if the employer reposts a job after deleting it, your previous application might not even be associated with the new listing. Essentially, it’s as if you never applied at all.
The Strategy That Actually Works
So, what can you do to increase your chances of getting noticed?
Follow these steps to give your job application a fighting chance:
- Find the Job Posting on LinkedIn or Indeed: Start by identifying a job that interests you on one of these platforms.
- Visit the Company’s Website: Once you’ve found the job, go to the company’s official website. Look for their careers page or a section dedicated to job postings.
- Apply Directly on the Company’s Website: If you find the job listing on the company’s careers page, submit your application directly through their site. This ensures your application goes straight to the company’s database, bypassing LinkedIn or Indeed.
- Call the Company if Needed: If the company is small and doesn’t have a careers page, pick up the phone and call them. Ask if the job is still available. This approach not only saves you time but also demonstrates initiative, which could set you apart from other candidates.
Real-Life Success Stories
There are countless stories of job seekers who’ve landed interviews—or even jobs—by applying directly through company websites or making a simple phone call. In one instance, a job seeker applied through both LinkedIn and the company’s website. Later, when following up with the company, they discovered the employer had never even seen the LinkedIn application. The interview and eventual job offer only happened because of the direct application on the company’s website.
In another case, a job seeker called a company directly because they didn’t have a careers page. The owner, unaware of the job posting on Indeed, was impressed by the proactive approach and invited the candidate for an interview.
The next time you find a job posting on LinkedIn or Indeed, think twice before hitting the apply button. Instead, take a few extra steps to ensure your application gets the attention it deserves. By applying directly through the company’s website or making a quick phone call, you’ll significantly increase your chances of landing that interview—and ultimately, the job.
Remember, it’s not just about where you apply; it’s about how you apply.
Make your application count by taking control of the process and going directly to the source.
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